Categories / Lead Follow-up & Sales

Home-services lead bot: Zapier Tables + ChatGPT

Business

Results Grow marketing firm client in home services (HVAC/roofing/renovation)

Task

auto-respond to leads, answer questions, book at-home consultations

Result

first year bot accounted for 30% of appointments booked and "more than $134,000 of annual revenue"; previously ~300 lost leads from 2–3 day response lag

Tools

• Zapier
• ChatGPT
• Zapier Tables

Setup

1. Tables hold FAQ/brand voice + conversation history
2. Zap feeds context to ChatGPT on each new lead message
3. structured conversation flow toward booking

Source

zapier.com ↗

Specifics rating

high specifics high = concrete numbers/quotes; med = partial; low = qualitative

Results as reported by the source; not independently verified.