Categories / Lead Follow-up & Sales

Small agency builds a WhatsApp mortgage-calculator lead bot for a broker

high specificsAdded 2026-10-14
Business
AP AGENCY, Spanish digital agency for SMBs; client Hipofinance, mortgage brokerage
Task
24/7 qualification of Meta Ads leads on WhatsApp via a conversational mortgage calculator
Result
"<3 min to get a mortgage estimate via WhatsApp"; "24/7 automated lead qualification"
Tools
  • Chatbase AI agent on WhatsApp
  • Meta Ads (ManyChat tried previously and dropped)
Setup
  1. "20-30h from zero to a live-ready agent" ("a weekend's worth of work")
Source
chatbase.co ↗
Specifics rating
high specifics high = concrete numbers/quotes; med = partial; low = qualitative

Results as reported by the source; not independently verified.

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