Categories / Lead Follow-up & Sales
Hatch Peaden: 3× conversion on after-hours/overflow; lowest CAC channel
A Florida home-services company nearly tripled conversion on after-hours and overflow calls with Hatch, and treats it as its lowest-cost acquisition channel.
- Task
- answer after-hours and overflow calls in real time and run outbound when seasonal demand dips — without hiring more call-center agents
- Result
- nearly 3× conversion on after-hours and overflow calls; Hatch treated as marketing spend and is lowest cost of acquisition; ~30% of all revenue influenced by Hatch; 82% Google LSA and 73% Angi response rates; ~3.6K inbound calls handled per month by AI stack
- Tools
- Hatch AI (inbound voice, speed-to-lead, estimate follow-up, nurture, recontact, marketing blasts)
- ServiceTitan native booking/dispatch
- Google LSA
- Angi
- Setup
- deploy Hatch for after-hours/overflow inbound → book into ServiceTitan grid
- add speed-to-lead on LSA/Angi
- build outbound blasts for slow seasons
- review AI call transcripts to surface lost opportunities into an inside-sales re-engage list
Step-by-step setup guide + copy-paste prompt
Honest note: Inbound voice is AI. Outbound SMS blasts and speed-to-lead are mostly rule-based campaigns with AI qualifying replies.
Prerequisites
- Hatch with Voice AI + outbound campaigns.
- ServiceTitan calendar connected for live booking.
- Lead sources (Google LSA, Angi, etc.) feeding Hatch contacts.
Step-by-step setup
Step 1. Deploy after-hours / overflow Voice AI. Create a New AI Agent (inbound) → customize template → Knowledge + Persona → publish. Add a separate After Hours Agent (toggle in Set Trigger, ⚙️ for business hours) after a business-hours bot is published.
Step 2. Book into ServiceTitan. Confirm the Hatch ↔ ServiceTitan connection so AI-booked jobs land on the real dispatch grid (create a "Hatch AI" employee/tech if your onboarding recommends it).
Step 3. Add speed-to-lead. Auto-enroll new Google LSA / Angi leads into a Hatch campaign that texts within seconds; let AI qualify, then hand hot leads to CSRs.
Step 4. Build slow-season outbound. In Hatch campaigns, add estimate follow-up, nurture, recontact, and marketing blast sequences for dips in demand.
Step 5. Mine transcripts weekly. Review AI call transcripts for lost opportunities and dump them into an inside-sales re-engage list.
Copy-paste prompt
Write a speed-to-lead SMS (under 160 chars) and a 4-touch estimate follow-up sequence for {{company}} (HVAC/plumbing/electrical) in {{market}}.
Tone: helpful, not pushy. Include {{booking_link}} where useful.Sources
- Hatch: Peaden Voice. Credit: Peaden's ops/marketing team (vendor-published).
- Hatch Docs: Voice AI
- Hatch Docs: After Hours Bot
Industries: AI automation for Home Services & Contractors
Results as reported by the source; not independently verified. Community-sourced from public sites and attributed to the source platform. Original author? Ask us to correct or remove it. Read the disclaimer.