Categories / Scheduling & Appointments

Chevy dealer: 134 test drives in 30 days with AI BDC

134 test drives booked in 30 days from internet leads — Maher Chevrolet uses Podium AI Employee as an always-on BDC.

CostPaid: Podium (Core ~$399/mo + AI Employee add-on)Podium Core is about $399/mo and Pro $599/mo (Oct 2026 third-party reports of their pricing page); AI Employee is an add-on with unpublished price (reported $99–$399/mo). Expect a quote and often a 12-month contract. Get the all-in number in writing.
BusinessMaher Chevrolet
Status✓ Setup guide
Added2026-10-14
SourceVendor case study (Podium) View original ↗
Task
engage internet leads and book test drives after hours and holidays
Result
134 test drives in 30 days; 57 AI-influenced sales; 38% of test drives scheduled without a human; first time over 200 shown appointments since 2024; AI replies within 60 seconds
Tools
  • Podium AI Employee
Setup
  1. AI as 24-hour BDC after hours/holidays
  2. internet-lead engagement
Step-by-step setup guide

Why this way: Podium automotive case study (Maher Chevrolet). Vendor case study.

Prerequisites

  • A Podium account with AI Employee enabled (sales quote).
  • Your services, hours, pricing ranges and booking calendar (or ServiceTitan/Jobber if integrated).
  • Time: onboarding + 1–2 weeks of listening to recordings.

Step-by-step setup

Step 1. Complete Podium onboarding; connect your business number / Google reviews as offered.

Step 2. Build the AI Employee playbook: which services it can book, after-hours vs overflow, when to escalate to a human, what never to quote.

Step 3. Start after hours only. Listen to every recording the first week; fix scripts.

Step 4. Add daytime overflow once booking accuracy looks good.

Step 5. Use Podium's reputation tools for review asks — separately from the AI Employee if you want.

What success looks like

Leads get a fast, on-brand reply nights and holidays; test-drive calendar fills.

Sources

Results as reported by the source; not independently verified. Community-sourced from public sites and attributed to the source platform. Original author? Ask us to correct or remove it. Read the disclaimer.

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